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VERTICAL UPDATE
High-Rise News & Updates for Las Vegas

Beijing—Olympic Gold

by: Brenda Calvin, The Calvin Group, LLC

On 8-08-08, the Games of the XXIX Olympiad commence in China’s capital city, Beijing. My guess is that it is not by coincidence that the games begin on this day. Lillian Too, one of the foremost authorities on Feng Shui states, “This edition of the Games is particularly significant to China of course, mainly because of the once-in-a-lifetime coming together of eight, the number universally acknowledged as the most auspicious of all.” This is the perfect time to debut China’s new face on a global scale.

Beijing Olympics 2008

How exciting the Olympics are! I don’t know about you, but for those 16 days, I am either glued to the television in the evenings or recording special events. I adore the personal stories of how the athletes have overcome challenges and celebrated triumphs on the path to becoming a competitor in the Olympics. The athlete’s journey is a personal one; certainly one must have a fair amount of athletic ability, but also excessive amounts of personal commitment. There are grueling practice schedules, injuries, and competitors always raising the bar for speed or level of difficulty.

As competition has intensified, science has gotten involved; there are experiments done to determine optimum energy outputs. I have heard stories of athletes training at high altitude to accelerate blood oxygen levels, using unusual food combining, and monitoring liquid intake to maximize muscle efficiency. Just about the time that an athlete has everything in precise synchronization, they must relocate for the competition.

Beijing China National Olympic Stadium

Of course, sleep/rest and muscle recovery are also an integral part of preparedness. Where do the athletes sleep during the Games? The athletes will reside in the athlete’s village—in this case, the Beijing Olympic Village. China is certainly known for high-density living; in fact, China is currently one of the emerging markets for accelerated high-rise growth, both residential and commercial. In Beijing, the newly built athlete’s village is comprised of 42 mid- and high-rise buildings and will accommodate up to 17,000 athletes and officials. The 163-acre “neighborhood” also contains a restaurant for up to 6,000 people, a clinic, a library, swimming pools, tennis and basketball courts, jogging tracks, shopping areas and coffee shops. After the Olympics, the Paralympics will begin and the village will be used for these athletes as well.

After the Paralympics, the buildings will be refurbished, enhanced and converted to individual homes. The homes are built for maximum energy efficiency, using largely solar power. The three-bedroom floor plans are approximately 1,820 square feet and the four-bedroom floor plans are approximately 2,600 square feet. The homes will range between $500,000 and $1,000,000 and are expected to be ready for the new homeowners by late 2009.

According to a Wall Street Journal article regarding the Olympics, property values in Beijing have been rising for the last several years in anticipation of the Olympics. “The Chinese capital has given itself an urban facelift that includes skyscrapers and sports stadiums, a new third terminal at Beijing’s international airport, and a more expansive subway system—ingredients for a modern metropolis,” says J.R. Wu.

Beijing preparesBut it is not just the Olympics that are fueling the fire. Much like the United States, people are migrating from rural areas to cities, looking for better jobs and a higher standard of living. Also, Beijing—being the capital of China with a population of more than 17 million people—attracts many foreign companies that want a presence in Asia. However, there are some governmental measures in place to keep things in check. For example, the Chinese government restricts foreign persons from purchasing Real Estate, except in the case of the property being used as a primary residence.

In the Wall Street Journal article, Ben Christenson, head of research in Beijing at property agent Jones Lang LaSalle, states, “The average sale price now in Beijing’s high-end residential market is estimated at 24,010 yuan ($3,500) per square meter compared to 15,838 yuan at the end of 2006.” However, the supply of available inventory is about to dramatically increase. “The new supply in Beijing’s high-end residential and retail markets will roughly triple—or more—this year from last year,” he says. Christenson says that prices in the high-end residential market should start to stabilize by year’s end as investors evaluate their property investments more thoroughly. The bottom for prices in this market segment could be around 20,000 yuan per square meter,” he says.

In fact, many high-rise developers are quite bullish on Beijing, predicting Olympic Gold for the city. After all, the city has a new ambiance as a result of hosting the Olympics. There are now a plethora of iconic buildings and stadiums designed by such world renowned architects as Sir Norman Foster and Rem Koolhaas. What’s more is that the buildings were built with an eye to the future and most with leading-edge energy efficiency. What a herculean effort for China to create all of this on schedule, in coordination with the International Olympic Committee, and with television cameras monitoring their every move. I would guess that for those who call Beijing home, they possess a new sense of pride in seeing their home displayed so elegantly on the world stage.

Twelve years ago, I attended the Summer Olympics, when they were held in Atlanta. What an extraordinary experience to walk among people from so many countries, and regardless of the language barrier, a smile was the only exchange necessary to communicate. So, it seems that the tradition goes on. On 8-08-08 at 8:08 p.m., in Beijing, the opening ceremony begins. Those who attend will walk among people from a myriad of nations and understand the true meaning of the official slogan of the Games of the XXIX Olympiad: One World, One Dream.

Until next time, here’s wishing you “elevated” sales!

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Brenda Calvin is the Broker of The Calvin Group, LLC, and has a 20-year successful track record of selling high-rise and mid-rise condominiums in multiple states. The Calvin Group is a boutique brokerage specializing the innovative sales, marketing and developer consulting of residential high-rise properties. To contact Brenda, you may phone (702) 939-5638 or e-mail Brenda@TheCalvinGroup.com.

 

Our thanks to Stephen Leon for bringing this amazing group of photographs (circa 1930's)to our attention. We suggest that you use the icon on the viewer that allows you to see the images on full screen to get the true impact of these powerful photographs by Charles C. Ebbets.
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