LOCAL
PROFILES
Introducing some
of the industry movers and shakers in our own area
- both Real Estate Professionals and their Service
Providers. We hope to inspire as well as empower by
taking a look into the successes of others in our
industry personally and professionally.
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| CHERYL SMITH:
Premier
Desert Properties |
 There
are a lot of designations behind her name—CRB,
CRS, GRI, LTG, PMN, RRG—but that’s because
continuing education is a fundamental part of her life.
With more than 30 years in Real Estate, Cheryl Smith
has had plenty of time to earn each meaningful set of
letters, and her career has benefited from all of them.
“You don’t just get designations for designations’
sake; you want to make sure you’re learning from
it,” she says.
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WELLS FARGO
HOME MORTGAGE:
The Next Level of Customer Service |
 If
you’ve ever bought a home, then you probably remember
a loan application that took some time to process. You
sat in the side office of a bank, gave a lot of information
to the loan officer, then went home and waited while the
bank representative sent your loan to an underwriter for
approval. A few days later, the loan officer may have
contacted you for additional paperwork. The following
week, when the approval finally came, you breathed a sigh
of relief.
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in this section?
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